6-Second Ads Are Gaining Popularity
Wait, what? A six second ad? Yes, it's a reality, both on TV and as YouTube pre-roll. But wait a minute, I'm a car dealer. I have way too much to say. Six seconds isn't nearly [...]
Wait, what? A six second ad? Yes, it's a reality, both on TV and as YouTube pre-roll. But wait a minute, I'm a car dealer. I have way too much to say. Six seconds isn't nearly [...]
After hosting four Digital Dealer workshops and speaking at a handful of state dealer association meetings this year, one common question has emerged: does traditional [...]
“The Age of the Customer.” It’s kinda sad that auto dealer advertising hasn’t always been about the customer, but it’s true. In his Driving Sales article Meeting Demands in the [...]
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